Urrieta_News_Postings_Petitions: 2013 FERIA EDUCATIVA to be held at the 2013 Annual "Festival Cardenas".

With more than 100,000 people in projected attendance, the IE Regional Collaborative coordinated by the Latino Education and Advocacy Days (LEAD) Organization, will host its second FERIA EDUCATIVA to be held at the 2013 Annual "Festival Cardenas".

With the theme of "UNA BUENA EDUCACION", the educational zone will take place alongside the full day of free fun, food and entertainment for the entire family, and will be the “Most Attended Educational Expo for Latino Students and Families EVER!”.

The educational expo zone designed to provide students and their families with information and resources that will facilitate student academic achievement and their pathway to college will take place onSunday October 27, 2013 at the Auto Club Speedway in Fontana, and runs from 9am to 1pm. The goal is to create a rich interactive space at the annual "Festival Cardenas" to help Latino students and families empower themselves with knowledge that will help them chart educational pathways; and along with providing quality food and entertainment, Cardenas Markets is dedicated to giving back to the community.

Present and past recipients of the Cardenas Scholarships, alongside Puente Project students will serve as educational "ambassadors," with online social media components that will accompany the in-person exhibits and interactive activities provided by specified non-profits, school districts, governmental agencies, educational institutions, initiatives and projects, and the colleges and universities that make up a fraction of the IE Regional Collaborative. The larger event will also provide experiential field opportunities for students from the Public Relations Student Society of America - CSUSB Chapter.

Among the specified joint planners and partners providing informational exhibits and interactive activities are:

- University of La Verne

- Mexican Consulate

- Parent Institute for Quality Education (PIQE)

- San Bernardino County Superintendent of Schools, Alliance for Education and MESA

- Ontario/Montclair School District, Promise Scholars

- Bright Prospect

- Chaffey College, Latino Faculty and Staff Association

- New Futuro

- Financial Aid Office and Student Admissions, California State University, San Bernardino

*The 7th annual "Festival Cardenas" will feature headliner group “Los Tigres del Norte” and the larger event runs from 9am to 5pm at the Auto Club Speedway in Fontana. Two free tickets to the event are available with the purchase of $50 or more in merchandise excluding liquor, tobacco, tax and California Refund Value at Cardenas Markets stores; kids 10 and under are FREE.

The FERIA EDUCATIVA is a community-engagement activity where we inform and inspire, including...

1. Enthuse a college-going and career-readiness culture for all students to be prepared for a full range of post-secondary options;

2. Engage parents and families, with special efforts to reach Latinos, as a critical component in believing that their children are "college material" and offer opportunities to understand their role in the college process, as well as other post-secondary career opportunities;

3. Distribute/exhibit/present educational and career information and post-secondary opportunities, and other materials pertinent to community well-being, and be available to support families; and

4. Build collective commitment and a partnership model that includes active involvement from all sectors of the regional community.

With a steering committee composed of a broad array of community stakeholders and organizations, coordinated by LEAD, and jointly planned with the Partners of the IE Regional Collaborative, our Educational Zone is intended to involve, engage, inspire, and inform families along their educational journey.

Thank you - Gracias, EM ---------------------------------------------------